While Southeast Asian developers only have a few more days to enter the 1st IMGA SEA, this week, we look into the Philippines gaming industry. Like other Southeast Asian countries, the Philippines also show good performance and a big potential in this industry. According to Newzoo’s Casual Games Sector Report 2015, Philippines ranks 25th for its mobile revenue. And it is supposed to be 20th in 2019.
Last year, the Philippines game revenues hit 258.2 million dollars. The mobile gaming industry takes a large share of those revenues with 53.7%. The mobile players represent 70.8% of the online population, with 34.2 million people. At the same time, 42.9% of mobile gamers in Philippines are willing to pay for the games. The favorite genres of big spenders on mobile are race games, strategy games, and action or adventure games.
Gabby Dizon is the CEO and co-founder of Altitude Games, “leading mobile games studio founded by veterans of the Southeast Asian game industry”. He has shared with us his vision about the gaming industry in the Philippines!
The Philippines is one of the biggest market for mobile gaming in SEA with 34 million players (just behind Indonesia). Can you tell us their secrets and favorite habits when they play mobile games?
What are the 3 most popular mobile games in the Philippines at the moment?
What tips would you give to European / US developers if they want to launch a successful game in Philippines?
What are the top trends in mobile gaming development in Philippines (in terms of gameplay and design)?